Quick Verdict
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Goosehead Insurance is an independent insurance agency that helps customers compare and purchase coverage from more than 150 insurance carriers. Rather than providing insurance policies itself, Goosehead works with multiple insurers to help shoppers find homeowners, auto, renters, and other types of personal insurance that fit their needs and budgets.
Goosehead's large carrier network and agent-assisted shopping process can make comparing insurance options easier. However, the company receives poor customer reviews on some third-party platforms, raising concerns about communication, fees, and ongoing policy service. Our Goosehead Insurance review examines its coverage options, pricing, customer satisfaction, and overall value to help you decide whether it's worth considering.
Want to compare other home insurance options? If you're interested in an online insurance marketplace, Credible is another option worth exploring. It has stronger customer review scores than Goosehead and appears in our ranking of the best cheap home insurance companies. If you're looking to combine home and auto coverage, Farmers Insurance is also worth considering for its bundling options and potential discounts. |
Pros
- Works with more than 150 insurance carriers
- Offers multiple types of personal insurance
- Agents can compare policies on a customer’s behalf
- Customers can request that Goosehead re-shop their coverage
Cons
- Less than perfect customer ratings on BBB and Trustpilot
- Customer experiences can vary by agent
- Some customers report communication and service issues
- Agency fees may apply
Who It’s Best For / Not For
Who Goosehead Insurance is best for:
Shoppers who want to compare multiple insurance carriers
Homeowners looking for help navigating coverage options
Customers who prefer working with an insurance agent
People shopping for multiple types of personal insurance
Who Should Consider Other Options
Shoppers who want to buy directly from an insurance carrier
People who prefer to manage the entire insurance-shopping process themselves
Shoppers who want to avoid potential agency fees
Key Facts
Year Founded | 2003 |
Business Type | Independent insurance agency |
Key Feature | Ability to compare policies from different companies |
Price Level | Varies by insurer, coverage, location, and customer profile; agency fees may apply |
Goosehead Insurance Reviews: Editorial Rating
Trusted Company Reviews Rating Score for Goosehead Insurance: 7.4
Goosehead Insurance earns a 7.4 out of 10 in our books. Its large carrier network gives shoppers choice and allows agents to compare coverage from numerous insurance companies. However, third-party customer reviews indicate potential service drawbacks.
Accessibility & Policy Flexibility: 9.5/10 — Goosehead scores high for geographic availability, eligibility options, and flexibility for different properties and changing coverage needs.
Coverage Quality & Policy Options: 8.5/10 — Goosehead’s broad coverage options and ability to accommodate different homeowner needs contributed positively to the overall rating.
Customer Satisfaction, Financial Strength, and Support: 6.5/10 — Lower scores in claims/customer satisfaction, company reputation, and shopping/customer support pulled down the final rating.
Category | Goosehead Insurance | What to Know |
Business model | Independent agency | Goosehead shops policies from multiple insurers |
Carrier network | 150+ carriers | Availability varies by location and insurance type |
Main products | Home and auto insurance | Additional personal insurance products are available |
Policy service | Online portal and service team | Customers can request documents, policy changes, and re-shopping |
Pricing | Varies | Premiums depend on the insurer and individual risk factors |
What Makes Goosehead Different?
Goosehead Insurance stands out for the size of its carrier network. Rather than underwriting policies itself or offering products from only one insurer, Goosehead works with more than 150 carriers and uses its agents and technology to compare available coverage for customers.
Features and Benefits
Goosehead’s biggest feature is its ability to shop among numerous insurance carriers for customers. This gives shoppers access to more options without requiring them to individually request quotes from several insurance companies.
Goosehead also provides ongoing policy servicing after a customer purchases coverage.
Access to more than 150 insurance carriers
Homeowners insurance
Auto insurance
Renters insurance
Flood insurance
Umbrella insurance
Coverage for motorcycles, boats and other vehicles
Agents who help compare coverage options
Online policy-service portal
Ability to request a policy re-shop
Assistance with billing questions, documents and policy changes
Claims-reporting assistance
Pricing & Value: How Much Does Goosehead Insurance Cost?
There is no single Goosehead Insurance price because premiums depend on the carrier, customer, coverage, property, vehicle, and other underwriting factors.
Goosehead compares pricing from multiple insurance carriers rather than setting the underlying insurance premium itself.
Pricing can vary considerably based on location, coverage limits, deductibles, and individual risk factors.
Goosehead reports agency-fee revenue in its financial statements, so customers should ask whether additional fees apply before purchasing a policy.
Is it worth the price? Goosehead may provide value for shoppers who want an agent to compare multiple insurers, but customers should compare the final premium, coverage, and applicable fees with other options before buying.
Goosehead Insurance Customer Reviews
Goosehead receives low ratings on two major third-party review platforms. Its headquarters BBB customer-review profile has a 1.76 out of 5 average based on 138 reviews, while Trustpilot gives Goosehead 1.6 out of 5.
The BBB also reports 156 complaints against the headquarters and corporate-owned locations over the past three years, including 45 closed during the previous 12 months. These figures should be viewed in context because Goosehead is a large national agency, and online reviews may not represent every customer’s experience.
Common Complaints
Difficulty reaching agents or receiving timely responses
Problems involving policy cancellations or lapses
Unexpected or disputed fees and charges
Frustration with policy servicing after the initial sale
Goosehead Insurance Alternatives
Goosehead Insurance offers access to numerous insurance carriers, but other providers may offer advantages in pricing, customer satisfaction, and coverage options. Our guides to the best cheap homeowners insurance companies and best home and auto insurance bundles can help you compare additional options.
Credible: An online insurance marketplace that allows shoppers to compare homeowners insurance quotes from multiple providers. A good alternative for customers who prefer shopping online.
Farmers Insurance: Offers customizable homeowners insurance coverage and home and auto bundling opportunities. Worth considering for shoppers who want multiple policies with one insurer.
State Farm: Provides homeowners insurance through an extensive network of local agents, making it an alternative for customers who prefer personalized service and direct relationships with their insurer.
Allstate: Offers homeowners insurance with several coverage options and potential discounts, including savings for bundling home and auto policies.
USAA: Specializes in insurance for eligible military members, veterans, and their families. Offers homeowners coverage and potential savings through insurance bundling.
Should You Choose Goosehead Insurance?
Goosehead is worth considering if you want an insurance agent to compare coverage from a large network of carriers, but its customer-service reviews warrant consideration.
Consider Goosehead if: You value having an agent compare multiple insurance carriers for you.
Probably not if: Strong third-party customer-service ratings are one of your top priorities.
Frequently Asked Questions
Conclusion
Goosehead Insurance offers a compelling advantage for shoppers who want choice: access to more than 150 insurance carriers through one agency. Its broad selection and agent-assisted shopping model make comparing policies easier, but low BBB and Trustpilot customer-review scores mean shoppers should carefully evaluate coverage, fees, and service before purchasing.
For more options, explore our guides to the best cheap homeowners insurance companies and best home and auto insurance bundles to compare providers, coverage options, and potential savings.
About Author
Brett Holzhauer
Brett’s perspective is shaped by the realities facing millennials and younger professionals: rising housing costs, student debt, shifting labor markets, and the growing gap between traditional financial advice and modern economic life.
He is particularly interested in opportunity cost, behavioral finance, and how technology is reshaping the way people save, spend, and invest.
A graduate of the Walter Cronkite School of Journalism and Mass Communications at Arizona State University, Brett brings editorial rigor, data fluency, and a strong consumer lens to every piece he publishes. In his off time, he is either traveling or watching college football.