Purple Mattress Review: Innovative Design and Comfort

About Purple

Purple makes several variations of both all-foam and hybrid mattresses. All of them are fitted with the grid-like pattern of the company's own unique material and construction. The GelFlex Grid is essentially a layer of air pockets concealed in a grid pattern tucked between foam mattress layers. The Grid allows good support, excellent airflow, and pressure-point relief.

You can get a Purple mattress with comfort levels ranging from soft to firm. The company's Restore series comprises three mattress options that allow you to choose a soft or firm level. Purple also offers two other mattress series, as well as a children's option. Also available are sheets, bedding, pillows, cushions, and accessories.

The company's website provides a mattress quiz to help you decide which Purple bed will fit you best. Each product comes with a 100-day trial period and an industry-standard, 10-year warranty.

Features and Benefits

The company's features and benefits don't stop at just being innovative.

• Innovtive hyper-elastic grid design

• 10 adult and one children's mattress styles

• Available online and at retail stores

• Foam and hybrid types available

• Furniture, bedding, pillows, and accessories also available

• 100-day trial period

• 10-year warranty

• 0% interest financing available

• Free shipping and returns

• Online mattress quiz

Purple Editorial Rating

Trusted Company Reviews Rating Score for Purple: 8.0 Criteria Total Points:  Available Sizes 6 Highest Price 6 Warranty 12 Trial Period 8 Retail Availability 8 Temperature Regulation 5 Model Options 7 Reviews 8 Expert Opinion 16

Purple Models

Purple mattresses are available in a mix of all-foam and hybrid varieties. All of them contain the company's proprietary GelFlex Grid construction.

Model Features Queen Size MSRP NewDay Firm 8" height 2" GelFlex Grid $1,295 Purple Medium-firm 9.25" height 2" GelFlex Grid $1,399 Purple Plus  Medium 11" height 2" GelFlex Grid $1,895 Purple Restore Hybrid  Soft or Firm options 8" height 2" GelFlex Grid $2,295 Purple RestorePlus Hybrid Soft or Firm options 3" GelFlex Grid $2,895 Purple RestorePremier Hybrid Soft or Firm options 3" GelFlex Grid Independently responsive coils $3,495 Purple Rejuvenate Firm 15.5" height 2.5" GelFlex Grid $5,495 Purple RejuvenatePlus Soft 16.5" height 2.5" GelFlex Grid $6,495 Purple RejuvienatePremier Medium 18.5" height 2.5" GelFlex Grid $7,495

Purple Mattress Reviews

Purple mattress reviews are generally positive. Customers love the cooling qualities and support from whichever model they purchase. The Better Business Bureau grants the company an A+ grade and gives it an overall score of 4.36—impressive for a customer-centric company.

In general, Purple mattresses rate well for comfort, support, and cooling. Positive comments about the product's apparent durability are also common. The only consistently recurring complaint was a few reports of the product sagging somewhat after a year of use.

A Purple mattress has a unique feel. Some have likened it to that of a waterbed. The apparent squishy feel some consumers report is enough to make them look elsewhere for a mattress.

To be fair, the vast majority of customers either don't notice a big difference or like the sensation. However, consumers who don't care for the subtle distinction have a hard time getting comfortable with the mattress.

Purple Vs. the Competition The pricing model for Purple mattresses starts off above average, but not the most expensive. However, at the top end of the company's offerings, its prices are substantially higher than much of its competition. Despite this, Purple mattresses hold up well against the others in its class. It stands out primarily for its cooling qualities attributed to its proprietary construction. Purple Mattress Vs. Nectar While Nectar is the clear winner in the pricing category against Purple, the rest of the competition is split pretty well down the middle. Queen price range Height Models Available Purple $1,295 – $7,495 8" to 18.5" 9 Nectar $1,099 – $1,799 12" to 13" 4 Purple Vs. Nectar Category Match-Up Purple Nectar Price (Queen) Win Durability / Lifespan Win Motion Isolation Win Cooling Win Pressure relief Win Purple Mattress Vs. Casper The winner between a Purple and a Casper mattress will depend entirely on your mattress preferences. Casper has a clear pricing advantage but can't compete against the cooling benefits of Purple. Mattress Types Customer Reviews Height Purple Foam and Hybrid Excellent 8" to 18.5 Casper Foam and Hybrid Great 10 to 13 inches Purple Vs. Casper Category Match-Up Purple Casper Price Win Durability / Lifespan Win Motion Isolation Tie Tie Cooling Win Pressure relief Win Purple Mattress Vs. Tempur-Pedic While the prices for Purple start off lower than Tempur-Pedic, it's quickly outpaced by Tempur-Pedic in that category. Tempur-Pedic also dominates most categories over Purple. The winner of this battle will come down to personal sleeping preference. Firmness Levels Queen price range Styles Available Purple Soft to firm $1,295 – $7,495 9 Tempur-Pedic Soft to firm $1,399.30 – $4,099.00 20+ Purple Vs.Tempur-Pedic Category Match-Up Purple Tempur-Pedic Price Tie Tie Durability / Lifespan Win Motion Isolation Win Cooling Win Pressure relief Win Purple Vs. Helix Purple and Helix stack up well against each other for a while. However, despite its higher cost, Purple has the advantage as you get into its higher-end offerings. Queen price range Styles Available Customer Reviews Purple $1,295 – $7,495 9 Excellent Helix $1,373.80 – $3,748.80 20 Great Purple Vs. Helix Category Match-Up Purple Helix Price Tie Tie Durability / Lifespan Win Motion Isolation Win Cooling Win Pressure relief Tie Tie Avocado Mattress Vs. Purple Avocado and Purple have very different business models, which makes a head-to-head comparison tricky. While the wins and ties are pretty evenly split, Avocado is more bent towards sustainability. Personal preference will have to determine the winner in this showdown. Customer Reviews Mattress Types Firmness levels Purple Excellent Foam and Hybrid Soft to firm Avocado Great Foam and Hybrid Medium to firm Avocado Vs. Purple Category Match-Up Purple Avocado Price Win Durability / Lifespan Tie Tie Motion Isolation Win Cooling Win Pressure relief Tie Tie Puffy Vs. Purple A Purple and Puffy match-up looks like a good comparison. However, this is one of the few times that Purple wins the pricing category, and the customer reviews category win puts it out in front of Puffy's offerings. Styles Available Customer Reviews Trial Period Purple 9 Excellent 100 days Puffy 7 Okay 101 days Puffy Vs. Purple Category Match-Up Purple Puffy Price Win Durability / Lifespan Win Motion Isolation Win Cooling Win Pressure relief Win Purple Vs. DreamCloud DreamCloud is a good contender against Purple. In fact, several reviews compare the two. DreamCloud clearly has a pricing advantage, but the remaining categories are evenly split. Height Firmness Levels Queen price range Purple 8" to 18.5" Soft to firm $1,295 – $7,495 DreamCloud 14" to 16" Medium to firm $1,332 – $2,499 Purple Vs. DreamCloud Category Match-Up Purple DreamCloud Price Win Durability / Lifespan Tie Tie Motion Isolation Tie Tie Cooling Win Pressure relief Win Purple Vs. the Competition Vital Stats Feature Trusted Company Rating Queen Size Price Range Trial Period / Warranty Length Purple 8.0 $1,295 – $7,495 100 days / 10 years Nectar 9.4 $1,099 – $1,799 365 days / Lifetime Casper 7.9 $995 – $3,395 100 days / 10 years Tempur-Pedic n/a $1,399.30 – $4,099.00 90 days / 10 years Helix 8.6 $1,373.80 – $3,748.80 100 days / 10 – 15 years Avocado n/a $1,299 – $3,899 100 days / 10 years Puffy n/a $2,399 – $4,649 101 days / Lifetime DreamCloud n/a $1,332 – $2,499 365 days / Lifetime